Conference Schedule

2010 Education Program

Passes to educational sessions may be purchased as part of a package or individually. Please visit our registration page for additional details.

Records Found 15
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06/22/2010  Tuesday
12:30PM 2:00PM	Flower Power Hour Lunch Speaker(s): Bill Schodowski - Transflora/Delaware Valley Floral Group, Bobbi Ecker Blatchford - The Flora Pros, Kate Penn - SAF VP of Publishing & Communications, Michael Schrader - Schnuck Markets, Norma Chapman - DNC Associates, Stan Pohmer - Flower Promotion Organization
2:00PM 3:30PM	Floral Merchandising for Results Speaker(s): Bradley Gaines - United Supermarkets Inc, John Niblock - Floral Marketing in The Produce News, Jon Strom - Price Chopper Supermarkets, Michael Schrader - Schnuck Markets
3:30PM 5:00PM	The Business of Creativity Speaker(s): Rene Van Rems - Rene Van Rems International
06/23/2010  Wednesday
10:00AM 11:00AM	Organic and Sustainable Floriculture: What U.S. Consumers Want from You! Speaker(s): Marty Mesh - Florida Certified Organic Growers & Consumers
11:00AM 12:00PM	Distribution Transparency: The Need to Know Speaker(s): Mauricio Gleiser - Vacuum Cooling Colombia, Ltda, Ralph Malmros - Montclair Consulting Group LLC, Terry Johnson - Horticultural Marketing Resources
12:00PM 1:00PM	Marketing Excellence 101: Think Like a Customer! Speaker(s): Jimmy Meyers - Meyer's Fruit Farm, Karen Leggert - Sunshine Bouquet Company, Marcy Britigan - MEI Speciality Refrigeration Systems, Sandi Smith - Supervalu Intermountain Division
1:00PM 2:00PM	Create a Brand Name. You! Speaker(s): Sylvia Wright - The Wright Scoop/Today's Garden Center
2:00PM 3:00PM	Implementing Easy Care & Handling Processes to Reduce Waste, Improve profits Speaker(s): Gay Smith - Chrysal USA, Geno Valdes - Sunburst Farms, Inc., Jack Wilson - Stop & Shop Supermarket Co. & Giant of Landover, Pete Zamarripa III - HEB
3:00PM 4:30PM	Selling Smarter Speaker(s): Tim Huckabee, AIFSE - FloralStrategies
06/24/2010  Thursday
10:00AM 11:00AM	Freeze Proofing Your Product:Technology to Enhance Cold Tolerance in Plant Foliage,Flowers,Fruit Speaker(s): Dr. David Francko - University of Alabama
11:00AM 12:00PM	Building a Solid Social Media Strategy Speaker(s): Jennifer Laycock - Search Engine Guide
12:00PM 1:00PM	How Plants Are Made Speaker(s): Liz Hunt - Syngenta Flowers
7:00AM 9:00AM	Keynote Breakfast with P. Allen Smith featuring Merchandising Award of Excellence
1:00PM 2:00PM	Insights into the Post Recessionary Consumer - a Generational Point of View Speaker(s): Todd Hale - The Nielsen Company
2:00PM 3:00PM	Alternate Energy: What Are Your Options? Speaker(s): Arie Van Vugt - Plainview Growers, Chris Byrnes - Viability, Ralph DeBoer - Rosa Flora Limited