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June 25-27, 2018 | McCormick Place | Chicago, IL

Full Show Schedule

    Tuesday, June 13  
7:00am – 5:30pm Registration Open
7:40am – 9:00am NEW! Floral Flash Speed Networking (pre-reg required)
9:15am – 5:00pm

Education Sessions (click for descriptions/speakers)

  • Creative Thinking: New Technology and Leading-Edge Innovations You Can Take to the Bank!
  • Cross-Merchandising: Green Acres is the Place to Be!
  • Industry Think Tank: Diverse Perspectives in the Global Floriculture Industry
  • Problem-Solving: Actionable Solutions to Tough Industry Problems
  • Marketing Tactics: Maximizing Millennial Floral Purchasing
12:00pm – 1:15pm Keynote Luncheon w/ retail expert Phil Lempert
5:00pm – 6:30pm Toast to the Industry Reception
Featuring the Merchandising Award of Excellence and the Flower Naming Ceremony
   Wednesday, June 14  
7:30am – 4:00pm Registration Open
8:30am – 9:45am Joint General Session with Doug Rauch
with United Fresh and Global Cold Chain – OPEN TO ALL
10:00am – 4:00pm Exhibit Hall Open
11:15am 11:45am Flower Field Chat: Holiday Trends 2017 Design Demo
12:45pm – 1:15pm Flower Field Chat: The Unstructured Movement in Floral Design
2:00pm – 2:35pm Flower Field Chat: Lisa Waud, Flower House & Detroit Flower Week
3:30pm – 4:30pm Iron Designer Competition & Happy Hour
   Thursday, June 15  
7:30am – 4:00pm Registration Open
8:30am – 9:30am Digital Strategy Education Session: Get “Rich” or Die Tweeting
9:00am – 10:00am Exhibit Hall Open – Key Buyer Power Hour Only
10:00am – 4:00pm Exhibit Hall Open
11:00am-11:45am Innovation Battlefield Challenge!
Watch new products pitched live on stage and vote for the most cutting edge!
12:45pm – 1:15pm Flower Field Chat: Flowers Saved My Life
1:30pm – 2:15pm Flower Field Chat: The Impact of Giving in the Floral Industry w/ Larsen Jay, Random Acts of Flowers



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