4 Questions About Floral: Using balloons to create a “wow” on the retail floor

As a national wholesale balloon distributor, E&R Sales cultivates unique opportunities for engagement in floral departments of all types and sizes. The company stocks top brands such as Anagram and Betallic for supermarkets nationwide. Their unique approach to sku rationalization and micro marketing by region are two of their main differentiators but the organization is […]

<a>4 Questions About Floral</a>: Bright colors define a return to normal

Jovindo Home is a leading dry-aged and artificial flower company, utilizing a unique drying age process that provides the best possible preservation of the natural colors and quality for dried flowers. By providing excellent customer service and bringing value-added products to their customers, the company is able to create a large variety of decorations that […]

Floriexpo Spotlight: John Benzick, GoGo Flower

Flower Water TO GO is a simple solution that keeps flowers fresh and lively. Created by John Benzick after buying flowers on the go and knowing there had to be a better way of keeping them fresh than sticking them in a vase with water, the product provides flowers the hydration they need during transit. […]

Floriexpo Spotlight: Manny Cantor, The Elite Flower

Founded in 1991 by floral industry pioneer Peter Hannaford, The Elite Flower has grown from a small rose farm in Colombia to nearly 1.450 hectares spanning the world. They specialize in roses, spray roses, alstroemerias and gerberas. Roses were on display in a big way at The Elite Flower booth during Floriexpo 2022, where the […]

Floriexpo Spotlight: Stacy McCoy, Continental Flowers

Continental Flowers has over 150 acres of its own proprietary production, as well as global sourcing capabilities from a variety of regions across Central and South America. Their customer base is comprised of over 600 wholesale and mass-market customers in the United States and Canada, with a full line of products that includes fully customizable […]

Floriexpo Spotlight: Scott Vanderwal, Pioneer Flower Farms

Pioneer Flower Farms is one of the largest bulb forcing farms in North America. They work with the best bulb stock growers in Holland to produce quality cut flowers and potted plants at their facility in St. Catharines, Ontario. Their proximity to the US border allows the company to service accounts in both the United […]

Floriexpo Spotlight: Mike Amschler, Bloomaker

Bloomaker is a leading floral online store and flora design company that was originally founded in 2002 in Waynesboro, Virginia. They produce flowers for export to customers across the US, Europe, and Asia Pacific regions. Their hydroponically grown flowers include tulips, hyacinth, muscari, daffodils & Giant Amaryllis. The team was at Floriexpo 2022 to showcase […]

Floriexpo Spotlight: Alvaro Varela, Dutchess Bouquets

Dutchess Bouquets is a supplier of fresh cut flowers to national retailers in the United States and Canada. Their management team has 38 years of experience in flower production and marketing that is further supported with 20 years of retail chain experience in both supermarkets and general merchandise sectors. The Dutchess Bouquets team was at […]

Floriexpo Buyers Corner: What do Buyers Want Suppliers to Know?

Floriexpo brings together mass-market floral buyers to explore their options with everything from fresh cut flowers to potted plants to containers and more. These buyers have a variety of needs as they look to move their departments forward, many of which were discussed during an Exhibitor Workshop which brought together buyers from across the country. […]