North America's only business to business event exclusively for the floral industry.
Floriexpo: The Future of Mass-Market Floral & Gift
The Ultimate B2B Hub for High-Volume Floral Retailers and Suppliers
Floriexpo is the largest B2B floral show in North America, uniquely designed to serve the needs of the mass-market floral industry. This isn’t just a flower show; it is a high-energy commerce environment where the world’s leading growers, floral suppliers, and gift brands meet face-to-face with buyers from supermarkets, big-box retailers, and high-volume wholesale clubs, wholesalers and retail florists.
The Power of the Floriexpo Floor
At Floriexpo, we understand that floral is the “living heart” of the retail experience. Our show floor is a curated ecosystem that goes beyond the stem, showcasing the entire lifecycle of a floral purchase:
- World-Class Floral Sources: Connect with global growers providing everything from premium cut flowers to lush tropicals and seasonal potted plants.
- The “Gift-Adjacent” Advantage: Explore a massive selection of high-margin accessories, including artisanal containers, luxury candles, sustainable packaging, and gourmet gift items designed for the impulse-buy market.
- Operational Excellence: Discover the latest in cold-chain logistics, merchandising technology, and eco-friendly display solutions that help reduce shrink and increase profitability.
Why You Belong Here
- For Buyers: Gain exclusive access to “retail-ready” products and build relationships with suppliers who can handle the scale and logistics of national retail chains.
- For Exhibitors: Position your brand in front of category managers and floral directors who represent billions in annual purchasing power.
- For Innovators: Stay ahead of the curve with our Education Program, featuring deep dives into consumer behavior trends, sustainable sourcing, and AI-driven inventory management.
Experience More Than Just a Trade Show
Floriexpo is where the industry’s most influential leaders gather to network, collaborate, and define the upcoming season’s trends. From our “Keynote Breakfasts” to high-stakes design competitions, every moment is built to spark inspiration and drive revenue.
Where Beauty Meets Scale. Growth Happens.
Audience: Supermarket Floral Directors, Category Managers, Wholesalers, Mass-Market Retailers, and Floral Designers. Focus: High-volume floral procurement, gift-and-home trends, and retail logistics.
is a unique experience designed to help you grow your network, cultivate your mind and get ready for what’s next in floral.
Floriexpo Testimonials
What People Are Saying
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Opening the Super Floral Show with a ribbon cutting ceremony.
A Little Bit of History
Floriexpo (formerly the International Floriculture Expo) was originally called the Super Floral Show (SFS).
Floriexpo remains the largest high-volume B2B floral show in North America, uniting floral category vendors with mass market floral buyers from supermarkets, chain stores, wholesale florist distributors, online retailers and more. Product categories span from fresh cut flowers and greens to potted plants, containers, plush, technology, balloons, care and handling, design, and everything in between.
About Elevate Events + Media
Welcome to Elevate Events + Media – a B2B event company dedicated to the production and management of unforgettable trade event experiences and powerful marketing solutions.
With over 50 years of collective experience working on some of the most prestigious trade events in the country, our sole mission is delivering powerful connections that will elevate your business. From producing TSNN Fastest 50 and Gold 100 winning events to the development and execution of highly exclusive confex experiences, our team has done it all.
Business Sectors
Produced Events
Our team brings to life our vision for unique, engaging events that leave a lasting impression. From concept to execution, we deliver innovative and memorable experiences that captivate, inspire and most importantly grow your business.
Event Management
Our vast experience working with associations make us the ideal partner for seamlessly managing every aspect of your event. Let us handle sales, and marketing, and logistics so that you can focus on what truly matters – connecting with your members.
Marketing Services
Elevate your brand with our comprehensive marketing services. Whether it’s branding, digital marketing, or social media strategy, we combine creativity and strategy to elevate your presence and captivate your audience.