June 4-6, 2025 • Broward County Convention Center • Fort Lauderdale, FL

First Time Exhibitor Guide

— North America's Largest B2B Floral Show —

Set Yourself Up For Success

Thank you for making the decision to exhibit at Floriexpo! The team is thrilled to welcome you to North America’s largest B2B event exclusively for floral. On this webpage, you will find information and links to resources that will prepare you for your participation at the Expo and promote your company’s attendance leading up to the event.

Shipping Your Booth Tips & Tricks

Below are some tips and tricks for making your shipment process as smooth as possible!

  1. Label your materials: When packing your products make sure to label items that are perishable to avoid an in & out charge on drayage labor
  2. Weighing your shipments: When shipping your products acquire a weight ticket so you’re aware of  to avoid potential disputes.
  3. Know important shipment dates: Freeman will receive and store advance freight at their warehouse beginning Monday, May 6, 2024, and will deliver the shipment to the loading dock for move-in. Freeman will receive freight at Broward County Convention Center beginning Tuesday, June 4, 2024. Shipments arriving before this date may be refused by the facility.

Logistics Check List

Utilize the checklist provided to ensure all essential tasks within the Exhibitor Resource Center are completed. Login HERE to get started today!

  1. Review, Edit & Approve Your Company Listing: Your listing includes contact info & product categories. This is visible on the event website Exhibitor List.
  2. Order Your Booth Furnishings: Make sure to order any furniture, electricity, and audio visual services before the event to take advantage of early bird pricing.
  3. Register for Exhibitor Badges: All staff working in your booth space during the event will need an Exhibitor Badge.
  4. Book Hotel Rooms: Please be sure to book your hotel stay through the ONLY official Housing Vendor, onPeak.
  5. Submit Booth Approval Form: Through this form you will provide booth details along with drawings of the booth design for our Operations team to evaluate and approve.
  6. BONUS Order Lead Retrieval: You can order Lead Retrieval service to scan badges of visitors to your booth to capture their information after the event. Eliminate the need to collect business cards and never miss a booth visitor again!

Market Your Presence

Promote your participation at Floriexpo prior to the event! Leverage free and affordable marketing channels to maximize your outreach. Key Buyers frequently conduct pre-event research, and marketing efforts enhance their familiarity with your brand, strengthening a connection to your products or services before the show.

Utilize FREE Banner Ads: Use the official Floriexpo logos, and banners on your website, in your emails, on social, and in your marketing campaign to let your customers know you’ll be exhibiting at the show! Explore the Marketing Tool Kit HERE.

Upgrade Exhibitor Listing: Upgrade your listing for $100 to unlock the premium listing features. With a premium listings you can include your company logo, promotional videos, press releases and show specials. Upgrade in the Exhibitor Resource Center or by filling out the form HERE.

Enter the Featured Product Competition: Floriexpo’s Featured Product Competition allows you to showcase your products for attendee voting. Participation requires a $375 fee per product, with category winners receiving recognition plaques and a lucrative prize package. From the category winners, one product will be named Best in Show, earning your company a complimentary booth at the 2025 Floriexpo. Learn more about the competition HERE.

Network Beyond the Show Floor

Make the most of Floriexpo’s complimentary and enhanced networking opportunities. From educational sessions to social gatherings, Floriexpo provides various platforms to engage with the Floral Community beyond the show floor. Don’t miss out on these invaluable networking opportunities; be sure to add them to your schedule to maximize your Floriexpo experience.

Free to Attend:
  1. First Time Exhibitor Session: Join the experts in this hour long session where you’ll hear tips and tricks on how to best prepare yourself for onsite. Everything from logistical preparations pre-show, the importance of networking events, booth etiquette, and review frequently asked questions while doing business will be covered in this session.
  2. Empowerment Zone Sessions: Attendees and exhibitors can engage in sessions for career growth. We’ve curated four exclusive sessions to enhance professional and personal development, covering AI integration, creative ideation, LinkedIn optimization, and fostering a forward-thinking mindset. Gain valuable insights to elevate your career.
  3. Iron Designer and Happy Hour: Join us as we kick off Happy Hour at 3pm on Thursday! The event will commence with an Awards Ceremony, followed by the eagerly awaited Iron Designer competition. Competitors will strive to craft a design that perfectly embodies the chosen theme.
Upgraded Experiences:
  1. Floral Bootcamp: Register for the Floral Bootcamp and take advantage a full day of interactive sessions led by industry experts designed to pack an educational punch with quick-hit micro sessions that will keep you engaged and excited! This education program is open to exhibitors and attendees alike.
  2. Welcome Party: Join fellow floral enthusiasts at our networking reception during the golden hour—the perfect time of day. Cocktails and camaraderie are in store! Plus, don’t miss the Featured Product Competition, where products are on display, and voting is underway.
  3. Floral Insight Breakfast: A discussion amongst the three pillars of the floriculture industry where experts will explore the unique challenges they face individually and collectively as they work to foster closer communication and collaboration, which can lead to greater success for all.
  4. Flori After Dark Boat Party: Stand out amongst the twilight at our neon-themed yacht cruise along the Intercoastal. Enjoy a live band, signature cocktails, a decadent buffet, and marvelous company while celebrating the industry with friends and colleagues.


Upgrade your registration pass to include these experiences by clicking the button below to get started! Use your company name and password sent by [email protected] to login into exhibitor registration.

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