Recently, BloomNation shared a report about floral trends for fall 2024:
Unearthing floral trends is an art as delicate and nuanced as the craft of floristry
itself – it requires care, knowledge, and creativity. One must have their pulse on
cultural currents, the world of fashion and design, dynamic shifts within social
media, and economic and global events. Central to this is an ongoing dialogue
with floral industry leaders, such as the CEO of the Society of American Florists,
Kate Penn, and a deep engagement with our vibrant floral community.”
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