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Former Trader Joe’s President Doug Rauch to Headline IFE 2017 Joint General Session

— North America's Largest B2B Floral Show —

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For Immediate Release, May 3, 2017
Contact: Lora Burns
[email protected]


Former Trader Joe’s President Doug Rauch to Headline IFE 2017 Joint General Session


WASHINGTON, D.C. (May 3, 2017) – Doug Rauch, Co-CEO of Conscious Capitalism, will deliver the keynote at the 2017 International Floriculture Expo, United Fresh and Global Cold Chain Expo Joint Opening General Session on Wednesday, June 14.

Rauch previously spent 31 years with Trader Joe’s Company retiring in 2008, the last 14 as a president within the company.  His work with Conscious Capitalism looks at how four specific tenets — higher purpose, stakeholder integration, conscious leadership, and conscious culture — can simultaneously build stronger businesses and improve society as a whole.

Doug is a recent senior fellow at the Harvard University Advanced Leadership Initiative. During this experience, he focused on the challenges of food waste, hunger, and obesity, which motivated him to become the founder and president of Daily Table. With Daily Table, he developed a way to provide both grab-n-go meals and basic groceries at pennies on the dollar for Daily Table, bringing affordable nutrition to those living in food insecurity.

Doug received his executive MBA from the Peter Drucker School of Management at Claremont University, where he won several honorary awards, including the Early Career Outstanding Entrepreneur Award. He also is a trustee at Olin College, chairs the board of overseers at WBUR, and serves on the board of several for-profit and non-profit companies.

The International Floriculture Expo 2017 Joint Opening General Session will take place on Wednesday, June 14, from 8:30 to 9:45 a.m. at the McCormick Place Convention Center in Chicago. The event is open to all attendees of the International Floriculture Expo, United Fresh and Global Cold Chain Expo.

Once again, IFE will co-locate with United Fresh and the Global Cold Chain Expo– all converging onto one show floor in the West Hall of the McCormick Place Convention Center – with the debut of United FreshTEC and United FreshMKT. Registration is available at www.floriexpo.com. Media are invited to attend but must pre-register by contacting, IFE Marketing and Conference Coordinator Lora Burns

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International Floriculture Expo
The International Floriculture Expo is North America’s largest business-to-business trade show for the floral industry, uniting mass market retail buyers, wholesalers, florists, suppliers, media, and other industry professionals. The event is co-located with United Fresh FreshTEC and FreshMKT as well as Global Cold Chain Expo. Together the event brings more than 5000 floral, produce, and cold chain professionals under one roof. The International Floriculture Expo takes place on June 13-15, 2017 in Chicago, IL and past attendees include procurement managers from top U.S. floral retailers such as 1800Flowers, Ahold, Albertsons, FTD, Meijer, Publix, Target and Whole Foods. The annual event is produced by Diversified Communications, an international media company that produces over 100 events around the globe serving a number of industries. www.floriexpo.com

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