Floral Bootcamp -May 27| Expo May 28-29, 2026 • Broward County Convention Center • Fort Lauderdale, FL

Corey Rader Wins Iron Designer

Ten designers from around the country were tasked with creating a masterpiece in just 20 minutes in an “Iron-Chef style” competition using floral foam tiles from Oasis and flowers provided by Ball while competing for the title of Iron Designer champion. The judges selected Corey Rader of FreshBlooms and DVFlora as the 2017 champion and […]

Merchandising Award of Excellence goes to Hy-Vee

Super Floral and Syndicate Sales hosted this year’s Merchandising Award of Excellence and presented a six minute video introducing the three finalists and the vision for each display at IFE’s Toast to the Industry Reception. Cheryl Overland and her team from Hy-Vee Floral 1019 in Albert Lea, Minnesota took home the prize for their theme […]

Flower Naming Ceremony Honors John Simko, “Sunshine”

Floral professionals gathered during the 8th Annual Flower Naming Ceremony to recognize one individual’s lifelong contribution to the global floriculture industry. Kevin Barry of Big Y Foods presented the honor to John Simko, President and CEO of Sunshine Bouquet Company and 40 year industry veteran. Barry described Simko as “a passionate visionary, whose innovation in […]

Flopak® to Exhibit at the 2017 International Floriculture Expo

June 5, 2017, St. Louis, MO – Flopak®, an industry leader in floral accessories, pot covers and floral wrappings, is pleased to announce that it will be exhibiting at the 2017 International Floriculture Expo June 13 – 15, 2017, at Booth #1131 at McCormick Place in Chicago, Illinois. Flopak will have its premium packaging of […]

Bloem Living & Bloembagz

May 13, 2017, Hudsonville, MI – With a commitment to innovation and design, Bloem has quickly grown to be a leader in the outdoor living industry, by providing the market with a wide variety of resin planters and accessories. Expanding beyond the resin planter category, Bloem is proud to introduce Bloem Bagz, a series of […]

Superfloral’s Top 15 Trade Show Planning Tips

Every trade show offers businesses the opportunity to showcase their work/products, network and generate financial success.  Whether you are an exhibitor looking to gain new customers or an attendee looking for new products to help boost sales – advanced preparation is imperative to the success of both sides of the business. Check out the top […]

Former Trader Joe’s President Doug Rauch to Headline IFE 2017 Joint General Session

  NEWS RELEASE For Immediate Release, May 3, 2017 Contact: Lora Burns lburns@floriexpo.com 207-842-5522   Former Trader Joe’s President Doug Rauch to Headline IFE 2017 Joint General Session   WASHINGTON, D.C. (May 3, 2017) – Doug Rauch, Co-CEO of Conscious Capitalism, will deliver the keynote at the 2017 International Floriculture Expo, United Fresh and Global […]

TEDx Speaker Lisa Waud at IFE 2017

Lisa Waud is a Detroit business owner and creative botanical artist with an eye for floral design and horticultural décor. She will be speaking at a Flower Field Chat on Wednesday June 14th at 2:00pm. All IFE attendees are invited to watch Lisa speak about the Flower House, Detroit Flower week and her mobile flower […]