Floral Bootcamp was where the magic happened!
Designed to enable brand new connections for floral professionals. Kicked off by Floriexpo’s Event Director, Lauren Streeter, the program began with a Designing in 2024 presentation with Derek Woodruff from Floral Underground, as he detailed what is inspiring 2024 designs and where to begin when you set out on a new design. Questions that then […]
Finding Success at Floriexpo and Beyond
Floriexpo exhibitors often have questions about what it means for them to make the most of their experience at the event. What does it mean to address pre-show logistics? What is the importance of networking events? What buyers do want to hear from them to do business? These questions and more were addressed as part […]
Flower & Wine Bar Workshops
The Flower & Wine Bar Workshops are a new attraction, located at booth #129, featuring interactive sessions led by exhibitors, promoting creativity, and showcasing their products. In a sip-and-create format, Floriexpo will provide the wine while the sponsor presents an engaging design project for participants to enjoy. This fun innovative feature boasts a unique opportunity […]
Design Lessons from Across the Globe
We’ve rounded out our Lunch Keynote at Floral Bootcamp with three veterans of the industry to share their knowledge for, “Design Lessons from Across the Globe.” By understanding international design trends, we can anticipate shifts in market preferences and consumer behavior, positioning our businesses and communities to be more competitive and adaptable. Hear from these […]
Floral Bootcamp – Education, Collaboration & Networking
The Floral Bootcamp is a brand-new special education event at Floriexpo, held in the Intercoastal Ballroom at the scenic Hilton Fort Lauderdale Marina right alongside the Intracoastal Waterway. Eight 30-minute sessions and a 75-minute lunch keynote round out the day with more than 10 seasoned professionals of the industry leading the discussions. Each session is […]
From Seed to Sale: Supply Chain Insights from Breeders, Growers & Retailers
Join us Thursday morning for a discussion that will bring together experts from every segment of the floral industry, including breeders, growers, and retailers, to share their valuable insights and experiences. As we make our way through this discussion, we’ll gain a deeper understanding of the latest advancements in breeding techniques while tackling questions like […]
How to be Successful with an E-Commerce Business
Speaker Highlight: Liza Roeser In today’s rapidly evolving marketplace, the integration of e-commerce has become not just a necessity but a crucial importance for businesses aiming to thrive in the digital age. The intersection of traditional brick-and-mortar stores with online platforms has opened a wealth of opportunities, along with it’s fair share of challenges. In […]
Lunch Keynote: Design Lessons from Across the Globe
Speaker Highlight: Mark Frank, Designer/Owner at Mark Frank Styling & Emma Coupe, Horticulture Trading Manager at Marks & Spencer. Around the world, design serves as a collaborative force shaping community development across various industries, from manufacturing to architecture and beyond. From the sleek modernity of skyscrapers to the comfort of well-crafted chairs, and of course […]
Making Social Media Work for You and Your Business
Speaker Highlight: Yvonne Ashton In today’s digital age, social media has turned into a powerful tool for businesses to connect with their audience, expand their reach, and boost brand visibility. Although, in order to utilize social media to its full potential you have to dive deeper than simply creating an account and sporadically posting content. […]